Why Local Partnerships Are the Key
Owning a sophisticated Pet Aquamation machine is only one part of success. The real growth comes from building a network of local allies—veterinarians, animal shelters, and pet communities—who can connect you with grieving pet owners and promote your service organically.
In relationship-based markets like Thailand and Vietnam, community trust and endorsement are crucial for introducing new services like aquamation.
1. Educate First, Promote Later
At the beginning, avoid direct sales pitches. Instead, start with education:
- Explain what aquamation is and how the process works
- Emphasize the emotional value and environmental benefits
- Show vets and shelters how this can solve problems like odor, storage, and space limitations
Tip: Host free mini workshops at local vet clinics, shelters, or online webinars in the local language (Thai or Vietnamese).
2. Offer Referral or Collaborative Commission Programs
Make the partnership mutually beneficial by offering:
- Commission for every referred aquamation client
- Co-branded flyers, brochures, or posters for their premises
- Unique QR codes to track referrals and reward them transparently
 In Thailand, many private clinics are open to referral-based collaborations.
 In Vietnam, community shelters appreciate long-term support and partnership.
3. Engage with Pet Communities on Social Media
Thailand and Vietnam have strong online communities for pet lovers on platforms like:
- Local Facebook Groups
- LINE (Thailand) and Zalo (Vietnam)
- Viral TikTok pages of rescue centers or shelters
Collaborate with them to create:
- Educational content on pet loss and aquamation
- Emotional farewell stories
- Giveaways like free memorial frames or paw print kits
4. Join Local Events: Pet Days, Adoption Drives, Charity Clinics
Strengthen your brand presence by participating in local activities:
- Open a booth at pet expos or adoption fairs
- Sponsor vaccination events or animal health days
- Distribute leaflets with QR codes or contact info
Face-to-face visibility builds trust, especially in markets that value personal connection.
5. Turn Vets and Shelters into Local Ambassadors
Go beyond simple partnerships and invite vets/shelters to be your community representatives:
- Record and share their testimonials using your service
- Feature them in your marketing materials or blog
- Provide early access to updates, tools, or product bundles
6. Provide Direct Value to Shelters and Clinics
Build goodwill by offering real support:
- Free aquamation services for deceased shelter animals
- Custom certificates of appreciation for key partners
- Training on how to handle grieving clients
When you lead with heart and empathy, long-term loyalty follows.
Conclusion: Community is the Foundation for Growth
In markets like Thailand and Vietnam, partnerships aren’t just strategies—they are the entry point.
Focus on:
- Empathy over efficiency
- Long-term presence over transactional gains
- Becoming a trusted part of the pet care ecosystem
With the right local allies, your aquamation service will grow organically, one heartfelt connection at a time.